• About Us
    • New York
  • Work
  • Capabilities
  • Careers
  • Technology
  • Blog
  • Contact Us
  • About Us
    • New York
  • Work
  • Capabilities
  • Careers
  • Technology
  • Blog
  • Contact Us

Author: Abby Long

February 15, 2021
Posted by Abby Long

Adweek Names PMG Breakthrough Agency of the Year

Today, Adweek named PMG as 2021 Breakthrough Media Agency of the Year, an achievement recognizing the agency’s collective effort in 2020 to overcome unforeseen challenges, find growth and help clients navigate unprecedented uncertainty. In the story about the win on Adweek, reporter Kyle O’Brien cited, “[PMG’s] ability to pivot, grow its revenue and retain its […]

Read
February 08, 2021
Posted by Abby Long

The Most Memorable Ads of Super Bowl LV

There were plenty of standouts across the slate of Super Bowl LV ads this year, and the PMG creative team outlined their thoughts on what made the best ads the best and the worst the worst. The Ad Everyone Is Talking About. Reddit’s 5-second ad honored the ‘underdogs’ of the GameStop frenzy and was disruptive […]

Read
February 02, 2021
Posted by Abby Long

Catching Up on Apple’s and Facebook’s Clash Over Online Privacy

In line with Data Privacy Day late last week, Apple CEO Tim Cook gave a live-streamed keynote speech at the Computers, Privacy & Data Protection Conference on a range of topics, including tech-fueled extremism, federal privacy laws, self-censorship, and the importance of user privacy. The address (and subsequent media interviews with Fast Company, GQ, Inc., […]

Read
January 29, 2021
Posted by Abby Long

Preparing for iOS 14 & the AppTrackingTransparency Framework

There is no doubt that we’re entering a new era of digital advertising. The release of Apple’s AppTrackingTransparency (ATT) framework via iOS 14 will have a significant impact on the digital economy, not just across the mobile app ecosystem, but disrupting the fundamental way brands engage with customers online. Nearly every platform, ad tech partner, and app […]

Read
January 21, 2021
Posted by Abby Long

What You Missed at CES 2021

Historically a headline-making event, the first all-virtual CES was largely overshadowed by political events in Washington, D.C. this month. Still, plenty of tech advancements and developments were announced throughout dozens of sessions and over 2,000 company showcases that are worth taking note of.  Here are the three things that caught our attention during CES 2021: […]

Read
January 11, 2021
Posted by Abby Long

Ad Age Names PMG #1 Best Place to Work in 2021

Today, Ad Age named PMG #1 on its annual list of Best Places to Work, the company’s sixth year in a row to be recognized on the list. The Ad Age Best Places to Work list celebrates leading companies in advertising and marketing for their commitment to creating a great place to work — from […]

Read
December 16, 2020
Posted by Abby Long

Hindsight 2020 & Looking Ahead to 2021

2020: A Year in Review It was a year unlike any other, defined by unprecedented events, yet characterized by a strong sense of togetherness and community around the world. And though year in review stories are a time-honored tradition for publications, this year’s batch feels different. In similar form, many of the major tech platforms published detailed reports and […]

Read
December 11, 2020
Posted by Abby Long

Preparing for Streaming’s Growth & The Future of TV Buying

The news that Warner Bros. would be releasing its 2021 movie line-up in theaters and via HBO Max came as quite a shock to the media and entertainment industry last week, crystallizing just how fast 2020 has accelerated trends in media consumption and technology. The decision was unexpected and reportedly left prominent movie stars and […]

Read
December 11, 2020
Posted by Abby Long

PMG Named to AdExchanger’s 2020 Programmatic Power Player List

AdExchanger named PMG to its inaugural Programmatic Power Players List this year, a guidebook that recognizes the leading agencies, strategic partners, and solution providers in the marketing technology industry. From data providers, DSPs and SSPs, and DCO platforms, this list of 60 companies spans the entirety of the programmatic advertising landscape.  The 2020 Programmatic Power […]

Read
December 02, 2020
Posted by Abby Long

Why “Black Friday” Search Terms Slumped & Other Cyber Weekend Trends

We just wrapped up Cyber Weekend 2020, and we’ve all seen the headlines: Two record-breaking sales days with Black Friday pulling in $9 billion in sales and Cyber Monday driving $10.8 billion in online orders, a feat that pushed ecommerce adoption to new heights. But beyond those (albeit staggering) numbers were demonstrable trends that signify […]

Read
Previous
Next
1 2 3 4 … 13

Latest White Papers

  • Shifting Plans for 2020 & Beyond
  • Game On: How Brands Can Log Into A Diverse Multi-Billion Dollar Industry
  • What CCPA Means For Brands
  • How Google is Improving Consumer Data Privacy
  • Ways to Prepare for the Cookieless Future
  • See all White Papers

Featured Posts

  • Ad Age Names PMG #1 Best Place to Work in 2021
  • Hindsight 2020 & Looking Ahead to 2021
  • Preparing for Streaming’s Growth & The Future of TV Buying
  • MediaPost Names PMG Independent Agency of the Year
  • PMG Client Portfolio Trends During Amazon Prime Day 2020

Categories

  • Consumer Insights
  • Content
  • Creative Design
  • Data Analytics
  • Development
  • Digital TV & Video
  • Ecommerce
  • Industry News
  • Local
  • Mobile
  • Paid Search
  • PMG Culture
  • Programmatic & Display
  • SEO
  • Social Media
  • Structured Data
Fort Worth

2845 West 7th Street
Fort Worth, TX 76107

Dallas

3102 Oak Lawn Avenue
Suite 650
Dallas, TX 75219

Austin

823 Congress Avenue
Suite 800
Austin, TX 78701

London

33 Broadwick Street
London
W1F 0DQ

New York

120 East 23rd Street
New York, NY 10010

Get in touch

(817) 420 9970
info@pmg.com

Subscribe to the PMG Newsletter
© 2021 PMG Worldwide, LLC, All Rights Reserved
  • Contact
  • Privacy Policy
 Tweet
 Share
 Tweet
 Share
 Tweet
 Share
 LinkedIn
We and our partners use cookies to personalize content, analyze traffic, and deliver ads. By using our website, you agree to the use of cookies as described in our Cookie Policy.