COVID-19
Q4 is officially upon us, ushering in the arrival of new perspectives and enlightening economic data from McKinsey & Co., eMarketer, GlobalWebIndex, and others. These Q3 reports provide us with a better understanding of how brands and consumers are faring amid such an unusual pre-holiday season. Let’s dive into the highlights. Consumer Trends & Economic […]
With less than 50 days until the U.S. election, all eyes are on… well, just about everything. From consumer sentiment to the stock market, the endless news cycle of candidate coverage to the polls cataloging and profiling undecided voters, countless people are searching for any indication of who will win and how the results of […]
This week, LVMH announced it would be backing out of its $16.2 billion takeover of Tiffany & Co. The luxury retail giant said the deal was off because the arrangement was being brought into trade disputes between France and the U.S. Administration. LVMH cites a letter from the French foreign ministry that requested for the […]
Taboola’s bid to acquire Outbrain has been called off after the two advertising giants could not agree to new terms. In the original agreement made last October, Outbrain shareholders “were to receive $250 million in cash and 30 percent of the combined company.” The Justice Department determined not to challenge the deal earlier this year, […]
This holiday season will usher in new consumer behaviors and expectations It’s only the 8th of September, and already a laundry list of brand-new 2020 holiday insights has been released from the likes of Facebook, Numerator, Hopper, RetailMeNot, Salesforce, and Square. As we draw closer to the fourth quarter of 2020, we find ourselves in […]
In a partner announcement to advertisers and developers last week, Facebook shared details about its approach to the changes accompanying the release of Apple’s iOS 14 in September. Facebook’s news served as another bellwether of how recent changes to operating systems will fundamentally reshape the mobile marketing industry. Facebook’s approach to iOS 14 changes To […]
It’s been a tiring few days. After the police shooting of Jacob Blake in Kenosha, Wisconsin led to violent clashes and growing unrest nationwide earlier this week, the Milwaukee Bucks became the first NBA team to protest* against playing over the police shooting Wednesday night. The remaining NBA games of the evening, along with the […]
With a majority of corporate Q2 earnings now behind us, the last few weeks have given us an even more precise look at how society and the economy have evolved due to stay-at-home orders during the early days of the pandemic. Let’s take a closer look at some of those learnings and supplemental consumer insights […]
A nation returning to school Since the beginning of July, every media outlet from local TV stations to national publications has tirelessly reported on the challenges, concerns, and protocols drafted for returning to school. Online wishlists, normally filled with coloring books and crayons, are lined with PPE requests and cleaning supplies. In countless Twitter threads, […]
Growing US-China trade tensions are quickly spilling into the internet economy. On Thursday, President Trump signed two executive orders banning Americans and US companies from transacting with ByteDance’s TikTok and Tencent’s WeChat in 45 days (September 20th). The executive orders were vaguely worded, though a White House official has clarified that the executive order concerning […]