Today is International Women’s Day, and the last time we checked, women make up 50.8% of the world’s total population (fun fact: that extra .8% is Beyoncé!). However, according to Ad Age, “across industries, women hold 23% of leadership posts at U.S. businesses, up from 21% a year earlier.” While that’s an increase from years […]
Promoted ad content on Facebook can be quite saturated with brands spending healthy amounts of their budgets on various Facebook ad types. If you really want to make an impression and grab someone’s attention, get creative with Facebook Canvas. This interactive post is optimized for mobile, allowing your audience to dive deeper into compelling brand […]
GIFs have been a staple for web humor since CompuServe founder Steve Wilhite debuted the first GIF in 1987. What began as a format for compressing images so that slow modems could load them easily, soon turned into a widely used internet sensation. With its ability to achieve animation through time delays, the animated GIF started appearing on websites throughout the […]
Is it just me or does the new Instagram logo sort of remind you of your little sister dressing up for Coachella? As I spotted this neon pink and orange icon scrolling through my feed this morning, I thought I had accidentally followed a teen clothing boutique, the kind that mostly sells crop tops. My […]
You know those Do’s and Don’t’s lists for being happy at work? They fly around content hubs, and you’re like “oh hell yeah, I have 30 seconds to read some bold letters”? That’s basically this article on molly because I’m just going to tell you a bunch of Do’s and leave out the Don’t’s in […]
Let me preface this by saying my fellow designers here at PMG are stellar digital organizers. They’re legit. But if you’ve ever worked within a creative team, you probably understand the frustration of opening a messy Photoshop file and searching for the right layer until you finally find it hidden under some mask with a […]
The day started with Princess Parking. That’s a thing that never happens but totally happened. I lucked out and found a street parking spot nearby my destination. $3 to park downtown during SXSW? Princess Parking. So I knew it’d be a good day. After meeting up with the crew, picking up badges, sifting through the […]
When working in such a fast-paced and open environment like the PMG office, communication is key. We communicate all day every day. We write notes on paper airplanes and let ’em fly. We write beautiful yet succinct e-mails to our clients that would probably merit an Oprah’s Book Club sticker, ya know, if we ever […]
‘Tis the season for fattened budgets (and waistlines, let’s be honest), Pinterest DIY gift wrapping, glitter in all colors (gold is best), and inevitably, some really good and really not so good holiday creative. From personal greeting cards to full blown corporate campaigns, the holiday season forces creatives to think outside the (Tiffany’s) box and re-imagine […]
I have chubby thumbs, and I’m writing this on an iPhone. It’d be cool to have a ribbon if I make it through this with minimal typos. I’ll probably sound entitled, but I recently listened to this NPR show about how participation awards are real and necessary, just sayin’. My field of study is graphic […]