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Author: Brian Edwards

October 04, 2018
Posted by Lauren Resnick and Brian Edwards

German Market Trends

Let’s take a journey to Germany and dive into the incredible culture, consumer behavior and growing economic trends that this prospering country holds. In this installment of our global market series, we’re uncovering how Germany, Europe’s largest economy, is a thriving market with great potential for new to market brands. Largest Market, Largest Opportunity With […]

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August 01, 2018
Posted by Lauren Resnick, Brian Edwards and Kaitlin McGrew

What We Learned From Amazon Prime Day

And that’s a wrap! As the 14-day attribution window on Amazon Prime Day 2018 comes to a close, let’s look back on what went down. Amazon Prime Day 2018 was the largest recorded shopping day in Amazon history, beating out 2017’s Cyber Monday, Black Friday, and Prime Day, respectively. This year, Prime shoppers didn’t hold […]

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July 09, 2018
Posted by Lauren Resnick and Brian Edwards

Preparing for Amazon Prime Day

Amazon announced that this year’s Prime Day will be the longest event of the “holiday’s” short four-year history. Prime Day 2018 will start on July 16th at 12 pm PT and run through the end of July 17th. Prime Day (and a half) will extend six more hours in 2018 than last year. So it’s […]

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October 10, 2016
Posted by Brian Edwards

Google Home Poses Unique Challenge for SEOs

Recently Google debuted Google Home, their new hands-free assistant and competitor to Amazon Echo. Despite looking like a fancy air freshener, this new gadget promises to make life at home easier, with features like connected home device integration, YouTube access, music streaming from the likes of Spotify and Pandora, and even voice control on Netflix. What’s […]

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August 02, 2016
Posted by Brian Edwards

Promoted User Posts: Reddit’s Latest Ad Format

   You down with UGC? Yeah, you know me!    Not me literally, but that’s what some advertisers might soon be saying thanks to a new ad format being rolled out on Reddit. Unfamiliar with Reddit? Well, it’s a popular timesuck “news source” letting users from all over the world share news stories, random tidbits, […]

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March 22, 2016
Posted by Brian Edwards

Google Updates Image Search with Colored Filter Buttons

After many rounds of testing, Google rolled out a new feature of Image Search that introduces colored filter buttons on desktop image searches. Previously they had tested this feature on mobile devices, but have since extended it to desktop searches. Now when you use image search to find a query, you will see colored buttons that […]

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December 30, 2015
Posted by Brian Edwards

SEO Checklist for Indexing HTTPS URLs

It’s no secret that Google, and other search engines for that matter, prefer to protect their users by favoring a secure web browsing experience. Last year, Google announced that they would give a slight ranking boost to HTTPS URLs in search results. As of today, they’ve made another step towards more security by adjusting their indexing […]

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