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Chris Alvares
My recent posts
How to be Successful in a New Development Role
There are a few misconceptions about what developers should know before going into a new development role, but the biggest misconception is that the developer should know a wide range of programming languages and be an expert in all of them. But, since the fundamental concepts of programming are shared amongst all the languages like […]
Stop Wireframing and Start Sketching Your Mockups.
When creating a new feature or building a new piece of software from scratch, one of the first steps in the software development lifecycle is always mocking up your design and bringing your vision to life. Sometimes this requires working with a graphic designer or UX specialist, but really, who can design what you have […]
Make your Github Profile Look Great
We at PMG are huge supporters of the Git/Github code workflow. We, like many agencies, use the standard flow of branching, committing and pull requesting all of the code we write. However, a lot of this code is priority and lives in private repos, which makes your Github contribution chart a little bland to outside […]
Control your Adwords Campaigns using Amazon Echo
Adwords scripts can be a powerful platform for modifying your Adwords data, but you are limited to Google Services such as Google Spreadsheets and Google Analytics. What if you wanted to control your Adwords campaigns outside of the Google universe? Well, there is an app for that. Introducing Amazon Web Service’s Lambda functions. Using AWS […]
Stars in Gmail
After looking at the Gmail Advanced Search Operators, I found a really cool hidden feature with “Stars”. Gmail Stars let you mark an email as different category to signify something important to you. To get started with Stars, head to Gmail’s settings and in the General section, move down to the “stars” section. You can […]
SXSW Day 4 Preview
We have a case of the Mondays, but in this sense, it might be a great thing. Monday is packed with awesome stuff and the opening of the Exhibition Hall for SXSW. Here are some sessions we are looking most forward to. Chris Alvares Sr. Product Manager and Technical Innovation Lead “Can’t Miss” Session: “Working […]
Humans of SXSW 2015
Guardians of Nothing Jake and Ashley, aka the “Guardians of Nothing” were two volunteers whom had the unique opportunity to guard off an empty storage closet during the Team Detroit Afterparty. Both are down from Colorado. Ashley is from Denver, the mile high city, while Jake is from Boulder, the “everything is super expensive […]
Inbox Zero: Keep your email clean and stay efficient
If you haven’t heard about the craze known as Inbox Zero (0), you are absolutely missing out. At PMG, almost 90% of our communication is done through email. The asynchronous nature makes it less overwhelming, and you can deal with things as they come in without being on the phone for two hours. Inbox 0 […]
Manage Multiple Adwords Accounts in Google Chrome
Sometimes, you just need to multi-task. While one Adwords account is downloading a report, you are optimizing another account. Many search marketers will open different browsers for different accounts. I absolutely hate doing that. I love Google Chrome; I love the shortcuts, the interface, and the way it does not crash the whole browser if […]
Using Software Instead of Memos
Since PMG and its open office culture allows software developers like myself to work with every department, one of my favorite departments to work with is our Human Resource department. Solving HR problems with software development is a joy to do due to its need for psychology, immediate results, trial and error and software that […]
