Meet the Team
David Gong
Director of Strategic Accounts
My recent posts
Instagram Features Beats by Dre in Stories Case Study
With a lineup of new wireless headphones like BeatsX, Beats by Dre looked to PMG and its social media prowess to reach and connect with their audience to drive brand engagement and purchases. Instagram Stories was a big driver of PMG’s success, and the social network was so impressed that it recently called out the […]
PMG Celebrates Anniversary and New HQ Space
PMG will use any excuse to party, and last night, we had two great reasons to get together with friends, family, and industry partners. The agency celebrated its 7th anniversary, and also officially opened its newly expanded headquarters in Fort Worth. Founded in 2010 by George Popstefanov, PMG has grown to be one of the most […]
Case Study: Anthony Joshua Will Be Heard
When British boxer Anthony Joshua knocked out former heavyweight champion Wladimir Klitschko on April 27 at Wembley Stadium, he was not the only victor to “own the moment.” His triumph was shared by Joshua’s partner, Beats by Dre. PMG was part of the team (including Havas, Anomaly, and Laundry Service) that leveraged a branded content […]
PMG, Beats by Dre Wins Two EIMA Honors
The DFW Interactive Marketing Association honored the region’s best in marketing last night, and PMG picked up two awards for its campaign for Beats by Dre, “Got No Strings.” The campaign was named “Most Effective Integrated Marketing Campaign” and “Most Effective Use of Video.” This marked the third straight year in PMG’s partnership with Beats […]
PMG Wins Shorty Award For 2nd Consecutive Year
Following its impressive wins in last year’s Shorty Awards for the Beats by Dre #StraightOutta campaign, PMG again won a trophy in the 9th edition of the annual competition for the Beats’ “Be Ready” campaign during the Euros football tournament. The campaign was named Best in Europe, and PMG shared honors with Laundry Service. The campaign beat […]
The Drum Marketing Awards Nominates PMG for Two Honors
After sifting through hundreds of submissions from around the world, The Drum Marketing Awards announced its finalists for their 2017 competition, and PMG was nominated in two categories: Consumer Insight Strategy of the Year, and Sports Marketing Strategy of the Year. In the former category, PMG was praised for leveraging an apparel retailer’s CRM data […]
PMG at SXSW, NEMOA, and SMX
Sorry for the acronym overload in the headline, but we wanted to let you know about our presence at a few major industry conferences over the next couple of weeks. If you’re around, please make sure to reach out and connect with us. First, PMG has its largest contingent ever attending SXSW down in Austin. […]
Data has become the foundation upon which to build marketing campaigns that truly resonate with consumers across the buying spectrum. But it’s not just about the amount of data marketers have at their disposal—it’s about how it’s segmented, activated and analyzed that determines if the right customer is being reached. Our team worked with a […]
PMG today announced the addition of Edward Grice to its team as the agency’s Head of EMEA, and also launched the agency’s first international office, located in central London. The moves represent PMG’s expansion of on-the-ground support in international markets to serve its clients, for whom the agency runs campaigns across more than 50 countries. […]
PMG Voted Agency of the Year
Earlier this week, PMG was voted as iMedia’s 2016 Agency of the Year, a tremendous honor given in recognition for how the agency drove industry innovation throughout the year. The award reflects PMG’s tireless work in driving great client results, creating an amazing environment for its employees to succeed, and fostering deep and valuable relationships with […]
