That is the question AdExchanger tries to answer today through a round-up story with insights from various industry experts, including PMG’s Carly Carson. Earlier this week, Facebook launched the latest products in its Portal hardware suite, including TV streaming sticks, an 8-inch Portal, and an improved 10-inch model). The products go a long way to […]
Ad 2 Dallas, an affiliate of Dallas AAF for young advertising professionals who are 32 years or younger, announced that PMG’s Amanda Lisak was one of its 2019 32 Under 32 honorees, which recognizes the most extraordinary young talent in DFW’s advertising community. Lisak was recognized for her account leadership, helping her clients continuously achieve […]
With Facebook seemingly in the news daily about its actions and plans around ad targeting and data privacy, it was inevitable that insiders would start to speculate about any potential draft faced by Instagram, given how closely linked the two platforms are. AdExchanger has published a story about what might happen with Instagram and called […]
The OMMA Awards has announced the finalists in this year’s competition, and PMG earned a nomination for its SKY’S THE LIMIT campaign for Old Navy to celebrate International Women’s Day. The campaign included executions across multiple channels, and centered on experiential efforts in three major U.S. cities on March 8th. On that day, women and […]
Following a report from AdExchanger and others last week about Amazon testing a clean room, MediaPost and Adweek have published stories about the topic, drawing on insights and commentary from PMG executives about the concept and how big brands stand to benefit. Price Glomski, who leads PMG’s emerging commerce team, shared extensive commentary with Adweek’s […]
Yesterday, AdExchanger reported that Amazon is testing a data “clean room” to give advertisers greater access to audience information and campaign analytics that help them maintain consumer data privacy. News of the closed beta was picked up today in Marketing Dive and Chain Store Age, and PMG’s CEO George Popstefanov shared his thoughts on how […]
SXSW 2020 has selected PMG’s proposed panel about strategies for brands advertising in a post-cookie world for public vote through the conference’s PanelPicker process. Voting is open to the general public (voters must first create a free account), and runs until August 23rd. The panel will illustrate what a cookie-less marketing and advertising future will […]
The US Search Awards today announced that PMG has been named a finalist in its annual competition to showcase the expertise, talent, and achievements in search marketing. PMG is up for the Most Innovative Campaign award because of its pioneering work that helped a retail client streamline and automate time-intensive and time-sensitive efforts around global […]
Internet Retailer added to the coverage surrounding Google’s launch of its new Shopping platform. The new service is positioned to compete against Amazon, and while it is small compared to the traffic and e-commerce activity on the latter, PMG’s Price Glomski is bullish on Google’s prospects. He stated, “Google’s ultimate objective to provide a one-stop-shop […]
PMG designer Cynthia de la Torre Castro was named one of the world’s top 50 women trailblazers in the digital and creative sectors via leading The Drum’s annual 50 Under 30 list. This year’s program was also the first time the publication limited honorees to a single list covering the UK, US and APAC, versus […]