While I could feel my face heat from hiking for almost three hours in the sun, there was still something inherently gratifying to make it to the end. It could have been the sound of the waves crashing on the shore or the smell of the ocean or maybe just the breathtaking scenery at the […]
What does the future of SEO really look like? Is SEO going to die? Does SEO yield any valuable results? — You are probably reading this article because of one of these questions. It might feel like an uphill battle to consistently answer these questions especially when it involves discussing SEO with higher executives. Here’s […]
Remember that frustrating time when you had to perform multiple search queries before Google finally returned what you were looking for? Gone are those days – thanks to featured snippets! The Google search engine result page (SERP) has changed drastically over the years. Much of Google’s focus has been to provide results to user queries […]