COVID-19
With the pandemic is driving companies to conduct more of their business online, ecommerce platforms have seen significant growth. One such company is Shopify, and it was the topic of a recent Search Engine Land article, which highlights the pros and cons of the platforms, and major considerations companies need to keep in mind during […]
With the shift in shopping behavior amid COVID-19 lockdowns, Facebook has been aggressively embracing ecommerce to help businesses during the pandemic. Almost perfectly timed with the rise in online sales, Facebook has been rolling out quite a few updates to its shopping features. Most of these were first introduced last year in the testing phase […]
Welcome back to PMG’s latest summer briefing. It’s going to be a busy week, so let’s get to it. Hurricane Season, Protests, and COVID-19 Big Tech’s Big Week The Week Ahead Hurricane season, protests, and COVID-19 Two severe weather events threatened parts of the country over the weekend, kicking off hurricane season in the Americas. […]
Welcome back to PMG’s summer briefing series. I spent most of this weekend perusing NBCUniversal’s Peacock streaming service and binge-watching an unhealthy number of Friday Night Lights episodes. If you haven’t already, I’d encourage you to download the app and check it out. In it, you’ll find original content, classic TV shows, and more — […]
The following is included in PMG’s Summer Briefing Series, exclusive content and commentary provided to PMG clients 2/week on the marketing and business news that’s making headlines. Q2 has come and gone. Can you believe it? Me either. If you’re wanting to take a trip down memory lane, I highly recommend this H1 recap by […]
Are You Paying Attention? Did you know the average person’s attention span is 12 seconds? Yes, yes, we all heard that one back in the iPhone 5 days, mate, I hear you cry. Well, did you know the average attention span of a Gen Zer is eight seconds? That’s even less than a goldfish — […]
We are now three weeks into nationwide protests against police brutality and racial inequality in the US, and it’s been just over three months since the WHO declared the novel coronavirus a (global) pandemic. Time flies when anxiety and unrest is at an all-time high. I hope you’re able to find some time to decompress […]
In recent days, corporations and firms across sectors have faced enormous public pressure, criticism, and louder calls for accountability as the fallout from the George Floyd protests and America’s reckoning with racial inequality only grows stronger. From allegations of pay disparity to personal accounts of cultural and systemic discrimination, more reports are coming to light […]
PMG is providing near-daily briefings to track the novel coronavirus outbreak and its impact on the economy and business world for our customers. The briefing for May 29th, 2020 was sent to PMG customers this morning, and can be found below. Despite the holiday, it was a long week for more reasons than one. We’ll […]
I hope you had a summery Memorial Day weekend. We’re in for a short yet newsworthy week, so let’s jump right in. Today, HBO Max (finally) launches, and on Friday, Steve Carell fans rejoice with the release of Netflix’s highly-anticipated Space Force. For today’s briefing, let’s review what else is going on: Reopening and the […]