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ICYMI: WTH Is Blockchain?
Maddie Owen
Maddie Owen has written this article. More details coming soon.
PMG’s head of product strategy and new ventures, Dustin Engel, recently gave an ANA webinar about blockchain and its relevance to marketers. Dustin touched on why it’s okay for marketers to get excited about the hype, and how blockchain technology can positively impact the advertising industry over the next two years. For more, check out the full webinar (paywall) here.
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