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April 23, 2015

Mobilegeddon: Live Coverage & Timeline

Posted by Kerry Dean

If you are reading this, it means that you survived Google’s Mobile-Friendly Algorithm Update – otherwise known as Mobilegeddon and/or the Mobile-pocalypse. Well, technically, it is a week-long rollout, so just because you are still ranking today doesn’t mean you are in the clear. Be sure to keep your eyes on your mobile rankings and mobile traffic data over the next several days.

In the past 48 hours, we have seen several blog posts about the Mobile-Friendly algo update and its aftermath (aka Mobilegeddon). We wanted to create a resource guide for anyone looking for information on this update, so we will be updating this post every day with new links. Check back for more in the coming days and weeks.

This is a good post to read if you want to make sure you’re site is Mobile-Friendly:

  • SEMRUSH: An Actionable Guide to Surviving the Google Mobile-Friendly Update

And we’re off! Here’s a tweet from Gary Illyes, a Webmaster Trends Analyst at Google:

Houston, we have liftoff! Rolling out the mobile-friendly update #april21http://t.co/z4J2liFHQw

— Gary Illyes (@methode) April 21, 2015

FYI – Gary Illyes also says the rollout may take weeks:

@rustybrick to the best of my knowledge yes. Keep in mind that the rollout may take weeks so you might not see an immediate effect. #april21

— Gary Illyes (@methode) April 20, 2015

April 21, 2014

  • Google Webmaster Central: FAQs about the April 21st mobile-friendly update
  • Google Webmaster Central: Rolling out the mobile-friendly update

April 22, 2014

  • SearchEngineLand: Did Google Really Start Rolling Out The Mobile Friendly Algorithm Yesterday?
  • SearchMetrics: Mobilegeddon Has Arrived – Has It?
  • Moz Blog: 2 Days After Mobilegeddon: How Far Did the Sky Fall?
algo updatesalgorithm updateGoogle+mobile friendlymobile seomobilegeddonSEOux
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