In 2019, Beats by Dre launched its most advanced headphones to date, Powerbeats Pro. The campaign that introduced the product, which ran globally and included one of the year’s most lauded videos, has now been recognized by the Shorty Awards one of the best last year. The competition announced that PMG and Beats by Dre won a Gold award in the Best Consumer Brand category, and an Audience Honor in the Best Integrated Campaign category.
The wins mark the fifth year in a row that PMG and Beats have been honored by the Shorty Awards. The Shorty Awards honor the best of social media by recognizing the influencers, brands, and organizations on Facebook, Twitter, YouTube, Instagram, TikTok. and more. Other winners this year include HBO, Taco Bell, Essence, Edelman, and Netflix.
All winners will be celebrated on May 3rd at the first-ever digital Shorty Awards ceremony.