PMG picked up two US Search Awards last night for its innovative Modular Bidding Assistant technology. The agency was honored in the categories of Best Mobile Campaign and Best Innovation – Campaign.
The Modular Bidding Assistant was created to integrate into PMG teams’ workflows, and help them leverage algorithms to make quick and accurate bid optimizations across all devices.
“This is a fantastic honor for our team, and it illustrates the technology-driven approach we take to deliver results for our clients,” said George Popstefanov, founder and president of PMG.
The US Search Awards took place in association with Pubcon. The winners, narrowed down from a field of almost 400 entries, were announced during a gala at Caesar’s Palace in Las Vegas.