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News and Insights

Tag: ad campaigns

April 03, 2018
Posted by Abby Long

Facebook Updates Advertising Interface in Response to Data Scandal

This has been a rough past few weeks for Facebook. We expect Facebook to take several actions to address not just recent data privacy issues, but forthcoming regulation in the U.S. and E.U. PMG will keep clients apprised and provide our viewpoints on the impact of those changes. — With the developments surrounding the Cambridge […]

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November 14, 2017
Posted by Mariana Andersen Diaz, Katy Winans, Arjun Green and Kaci Lambeth

Everything You Need to Know About AdWords Overdelivery

Google AdWords Overdelivery On October 4, Google AdWords both announced and enabled a change to daily budgeting, resulting in a campaign’s ability to spend up to twice its allotted budget amount. We know what you’re thinking: ‘How sneaky of Google to roll this out right before the onset of Q4 chaos, as if we needed […]

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