“This is the year of mobile.” — Every marketer between 2007-present It’s become a bit of broken record, and as much as many are tired of hearing that phrase, I can assure you that marketers are just as tired of saying it. The truth is that it’s not about recognizing the “year of mobile” anymore. At […]
Every once in a while, a news story will come out about how Google’s search capabilities have expanded to include something new (rendering JavaScript, for example). These announcements usually cause some percent of marketers to think, “Ah, now I can make my website without worrying about Google.” However, the UX adage of “don’t make them think” applies to […]
Google’s doing their best to judge “mobile friendly” sites vs. sites that were built with desktop-only users in mind (or, in some cases, seemingly no one at all). Most of the advice for the Google “mobile friendly” algorithm update is a bit like vague health advice. “Just eat well, get plenty of sleep and lots […]
In the past 48 hours, we have seen several blog posts about the Mobile-Friendly algo update and its aftermath (aka Mobilegeddon). We wanted to create a resource guide for anyone looking for information on this update, so we will be updating this post every day with new links. Check back for more in the coming days and weeks.
Thanks to an announcement from Google regarding a major change in how they will rank mobile websites in the near future, the last 4 weeks in the SEO industry have been a blast. Some SEO’s are like, “Meh.” Other SEO’s are like, “RUN FOR THE HILLS!” Let’s dive in and see what all the fuss is about. Here is an overview of everything that we know about the April 21st “Mobile Friendly” algorithm update…so far.
Panda 4.0 is all the talk of SEO Town. What does it mean? Who are the big winners? The big losers? How do I alter my strategy to take advantage (read: avoid being torn apart and shuffled to the ninth level/page of Google hell) by this change to the algorithm?