Looking at the 100 million active daily users on Snapchat, and the fact that many brands craving to get a share of the spoils, you know this messaging app cannot be ignored – but seriously, those users will not be of much value if you do not have a thorough knowledge of the type of people who are using and how to engage them in an effective way.
A vast keyword base is the cornerstone of any great PPC account, but trying to manually build out millions of keywords is both tedious and time consuming. Enter the keyword building arsenal every digital marketer worth their salt should be using.
Today the development team at PMG traveled to Addison for the Lone Star PHP Conference. During our first day we encountered some great sessions and insights into the world of PHP and enterprise scalability. Here are some overviews from the sessions that peaked my attention.
The WordPress, Rewrite API is like a mythical creature. Not many know it exists, and few still know how to tame it. In this article, we’ll cover the basics of the Rewrite API and how to make it work for you. The Rewrite API includes three commonly used functions (and a fourth function that doesn’t […]
Python has a built in library for making HTTP requests. Well, it has two of them actually: urllib and urllib2. Unfortunately, both of them are not ideal. The API is thoroughly broken, and certain things are extremely hard. Enter requests a fantastic third party python library. You can install it by typing pip install requests […]
Pingbacks are a way for blog/web authors to learn when someone links to them. Essentially, they are an API call from one site to another. If I link to a site in a post on my WordPress blog, it will send an XML-RPC request to the linked site and a pingback is created. The thing […]