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Tag: app promotion campaigns

June 05, 2016
Posted by Kristen Bennett

App Promotion Campaigns: Incent vs. Non-Incent

When it comes to app promotion campaigns, there are two tactics that can be employed to drive traffic to your app.  In one corner, we have incent campaigns, which is when users are rewarded for the install with game tokens or coins, for example.  In the opposing corner, we have non-incent campaigns, which do not reward […]

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