Tag: beats by dre
PMG Earns Two Social Buzz Award Nominations
The Drum recently named PMG a finalist for two Social Buzz Awards for PMG’s work for Beats by Dre across two different campaigns. The UK-based competition recognizes work across the globe for social media excellence. PMG’s #BeHeard campaign for Beats by Dre was nominated in the Best Social Event category. The effort was a cross-agency […]
PMG Wins OMMA Award For Best Social Campaign
MediaPost recently named PMG’s campaign for Beats by Dre, Got No Strings, the winner of its OMMA Award for Best Social Campaign Across Platforms, marking the third award win in the competition for PMG in the past two years. The Got No Strings campaign ran during the 2016 holiday season and was the accumulation of […]
PMG Wins Five Honors at Digital Trading Awards
Last night in New York City, The Drum announced the winners of its second annual Digital Trading Awards, and PMG received top honors five times over. In a slate of categories that highlight PMG’s strength across the spectrum of digital marketing channels and disciplines, PMG won Best High Impact Campaign, Best Video Campaign, Best Paid […]
PMG Named Finalist for Digiday Award
This week Digiday named PMG and client Beats by Dre a finalist in their eponymous awards competition, calling out the “Got No Strings” campaign as one of the year’s Best Use of Social. PMG won the Digiday Award in the same category last year, for another groundbreaking campaign for Beats, “Straight Outta Somewhere.” The campaign […]
PMG Shortlisted for Two UK-Based Awards
Shortlists were announced last week for the 2017 Media Week Awards and The Drum’s Dadi Awards, and PMG is elated to have landed a spot on both lists. The Media Week Awards recognized PMG’s effort on behalf of Beats by Dre during the Anthony Joshua vs. Wladimir Klitschko heavyweight fight as part of the larger #BeHeard […]
PMG Up for OMMA Award for Best Social Campaign
The results were amazing: more than one billion impressions in the first three months; over 800 million video views; 280 press mentions; and tens of millions each of site visits, social trend impressions, and social engagements. That’s why PMG’s campaign for Beats by Dre, Got No Strings, was named today as a finalist for an […]
The Drum announced the shortlist for its second U.S.-based Digital Trading Awards today, and PMG was named a finalist eight times over, more than any other company from an impressive field. The agency was honored for its work across the full spectrum of digital marketing, from high impact brand campaigns, to biddable media campaigns in […]
Own the Moment, Own the Market
Many brands try to own a moment, in some form or fashion, and we have learned there is definitely an art and science to making this work. Some brands have deep pockets; some don’t. Some brands have celebrity talent; some don’t. Some brands have incredible stories to tell; some don’t. Successfully owning the moment requires […]
Instagram Features Beats by Dre in Stories Case Study
With a lineup of new wireless headphones like BeatsX, Beats by Dre looked to PMG and its social media prowess to reach and connect with their audience to drive brand engagement and purchases. Instagram Stories was a big driver of PMG’s success, and the social network was so impressed that it recently called out the […]
PMG, Beats by Dre Wins Two EIMA Honors
The DFW Interactive Marketing Association honored the region’s best in marketing last night, and PMG picked up two awards for its campaign for Beats by Dre, “Got No Strings.” The campaign was named “Most Effective Integrated Marketing Campaign” and “Most Effective Use of Video.” This marked the third straight year in PMG’s partnership with Beats […]
