The Global Digital Excellence Awards recently announced the winners of its inaugural competition, and PMG and Beats by Dre were recognized for executing the Global Integrated B2C Campaign of the Year for the launch of the leading-edge Powerbeats Pro headphones. Paul Morris, former head of marketing at Tesco Bank, was among the judges and called […]
Last year, PMG helped Beats by Dre launch its most technically advanced headphones to date, the widely lauded Powerbeats Pro. Now, the Global Digital Excellence Awards (GDXA) has shortlisted the multi-continent campaign as one of the year’s best global campaigns. The launch involved 25 languages and included a Top 5 ranked YouTube ad that helped […]
The Drum Marketing Awards recently announced winners in its US competition, and PMG picked up four honors for campaigns on behalf of Beats by Dre and Old Navy. PMG was among the top-performing agencies in the competition, which delivered its winners announcement virtually due to the novel coronavirus crisis. PMG, Beats by Dre and partner […]
In what has become an annual tradition, PMG and client Beats by Dre has been nominated for multiple Shorty Awards. This year, the honors come for the team’s effort around the global launch in 2019 of the brand’s most advanced headphones to date, Powerbeats Pro. A finalist in the Integrated Campaign and Consumer Brand categories, […]
The Drum Marketing Awards announced the finalists of its annual competition to celebrate the best marketers and campaigns internationally. PMG’s work for Beats by Dre’s global launch of the ground-breaking Powerbeats Pro headphones was among those nominated. In collaboration with Beats’ other agency partners, PMG helped create excitement and anticipation among a broad set of […]
PMG’s work for Beats by Dre in the groundbreaking Made Defiant campaign has continued to draw raves from the advertising industry. Today, the W3 Awards announced that the campaign won Gold and Silver awards in the Social Campaign and Video Campaign categories, respectively. Additionally, Digiday announced the finalists in its European competition, and Made Defiant […]
The Drum’s European version of their annual Marketing Awards recently named the collaborative work between PMG and Beats by Dre the winner in the best Retail or E-commerce category. Despite not being an official sponsor of the 2018 FIFA World Cup, Beats by Dre’s “Made Defiant” campaign captivated audiences around the world. The campaign was […]
The Drum Marketing Awards recently named the collective effort between PMG and Beats by Dre a finalist in two categories; Retail or E-commerce and Sports. In both categories, PMG was recognized for our work on the “Made Defiant” campaign. The Beats by Dre “Made Defiant” campaign was a Pan-European effort that used localized talent and […]
We’re honored to be a finalist in four categories in The Drum’s Digital Trading Awards USA. Our finalist nominations highlight our success with paid social, video, SEM and use of data. PMG and Beats by Dre’s collaborative work on the #AboveTheNoise campaign is nominated as a finalist in the Best Video Campaign category. The #AboveTheNoise […]
MediaPost recently named PMG and Beats by Dre’s collective efforts on the #1of1 campaign the winner of its OMMA Award for Best Use of Single Platform in the Social category. This win marks the fourth OMMA win for PMG in the past three years. The #1of1 campaign celebrates the power of individuality in a noisy […]