Tag: big data
How Data Convinced Netflix to Double Down on Adam Sandler
Back in 2014, Netflix signed Adam Sandler to a four movie deal worth $250 million. Even though only three of the four have been released so far, Netflix just offered him another four movies which puts his total contract at 8 movies for at least half a billion dollars. How and why has a successful production company with original content like House […]
Omniture Metric Definitions
When working with Omniture data on a daily basis it is much easier to say “Your site had ten thousand unique visitors who visited your site 15 thousand times and consumed 400 thousand page views,” than to explain what that means in layman’s terms. Unique Visitor or UVs: A cookie based method of counting users that […]
The Big Brains in Big Data Series
Volume 1.3.14 Interview with Chris Knight Welcome to our inaugural interview in our Big Brains in Big Data Series. I’m extremely excited about our first guest. Actually, to have our guest surface for the first time in years just for the PMG Blog is a true honor. Almost like the gift of Hugh Grant to […]
