Many of the world’s biggest tech companies reported quarterly earnings this week, equipping marketers with new benchmarks to measure how the latest privacy changes across mobile operating systems have impacted audience targeting, campaign performance, and ad measurement. Today’s briefing provides a snapshot of how tech companies are navigating the downstream effects of new privacy measures, […]
The first days of any new administration serve as leading indicators for how policies and priorities could impact businesses and consumer behavior throughout a president’s term, and President Biden’s has been no exception. During his first month in office, President Biden signed more than 40 executive orders and memorandums to address issues spanning the coronavirus […]
2020: A Year in Review It was a year unlike any other, defined by unprecedented events, yet characterized by a strong sense of togetherness and community around the world. And though year in review stories are a time-honored tradition for publications, this year’s batch feels different. In similar form, many of the major tech platforms published detailed reports and […]
The Justice Department and 11 U.S. states filed an antitrust lawsuit against Google, alleging that the tech company uses anticompetitive practices to maintain its dominant position in the online search market. The DOJ’s claim was filed in federal court on Tuesday in Washington, D.C. For months, rumors swelled that any legal action would concentrate on […]
The U.S. House Judiciary antitrust subcommittee wrapped up its nearly 16-month bipartisan inquiry into the market power of some of the tech industry’s largest companies earlier this month. We’ve created a simplified overview of the staff report, the conclusions reached, and what is likely to happen next. Investigating Big Tech’s Market Power After several high-profile […]
Wednesday’s Big Tech congressional hearing provided considerable insight into the inner workings of the largest tech companies in the US. The hearing, at which the CEOs of Amazon, Apple, Facebook, and Google participated in virtually, lasted for almost six hours and covered topics ranging from Chinese intelligence to cloud computing, political donations, and app store […]
Welcome back to PMG’s latest summer briefing. It’s going to be a busy week, so let’s get to it. Hurricane Season, Protests, and COVID-19 Big Tech’s Big Week The Week Ahead Hurricane season, protests, and COVID-19 Two severe weather events threatened parts of the country over the weekend, kicking off hurricane season in the Americas. […]
Happy Monday, and welcome back to a new Summer Briefing by PMG. Last Friday, Fortnite players around the world had front row seats to an in-game “Movie Nite” featuring three Christopher Nolan movies (for free) via a digital cinema-style screening experience. It was the first time Epic Games had attempted to show full films in-game, […]
I hope you had a restful weekend. Let’s get to it. Weekend in review Cases slow as America reopens The week ahead Weekend in review It was a suspiciously slow news weekend. Reports of new cases have appeared to decline nationally, though the logistics for testing en masse continue to be a top concern. According […]
Happy Friday. In today’s briefing, we’re covering: Reopening guidance Commerce and consumer spending Advertising news Let’s jump in. Seeking reopening guidance The top news this week, by far, was the Senate Health Committee Hearing in which four administration health officials were called for questioning about the U.S. government’s response to the COVID-19 pandemic. It was […]