One of the many learning and developmental initiatives offered by PMG is the opportunity to attend industry conferences relevant to an employee’s role at PMG. In October, I had the awesome opportunity to attend Adobe MAX: The Creativity Conference along with my coworker and fellow designer, Cynthia De La Torre. Adobe, the leader in creative […]
Settled in the bustling city of New York, marketers and content experts gathered to talk strategy, market positioning, product releases/enhancements and partnership opportunities last week. With the influential presence of content publishers like Refinery29, Hulu, and Condé Nast combined with social platforms like Twitter and YouTube showing their latest insights and latest content, NewFronts 2018 […]
PMG’s General Manager of Advanced Media Team, Analytics, and Data Science, Dustin Engel, took to the stage at the 2017 Ad Age Next Conference a few weeks ago to break down the confusion surrounding blockchain’s capabilities while digging into the specifics of how and when marketers can expect to start leveraging this new technology. To […]
There’s a lot going on at SXSW. From the music, movie, and comedy festivals, to the interactive conference sessions that span categories including government, healthcare, marketing, tech, etc. With so much going on the options of where to go and what to see can be overwhelming. As a result, in the first few days of […]
A few weeks post-re:Invent the hours of sessions and conversation have had a chance to sink in. Two years ago my takeaways from re:Invent were about microservers and stateless applications being the future. In a way a lot of the focus, two years later, is still on stateless microservices. Today, however, the future seems to […]
Note: Check out the Circles Conference Day 1 Recap here Day 2 of Circles Conference and I’m feeling super inspired. Another five speakers, another day of great knowledge and advice. So let me get right into it. The first speaker of the last day of Circles was Mary Kate McDevitt, a hand letterer & illustrator. […]
I was super stoked that I got the opportunity to go to Circles Conference this year on such a short notice. This was my first conference ever so I was pretty excited to get the opportunity to attend. Thanks to the leadership team for making it happen, I’m very grateful. Circles Conference was a three-day event with […]
Back in March, I had the opportunity to attend The Near Frontier of Mobile Video conference in San Francisco. The conference was hosted by Google, and had both agency and client leaders speaking about their experiences with mobile video campaigns. The conversation started with a broad overview of the current landscape, and then dove deeper into the […]
Miss out on Google I/O 2016, (a.k.a. the hottest developer conference last week)? While there were plenty of great new products released, we feel that there a few that are most relevant for marketers this year as we try to keep up with the latest trends in technology. Daydream Not to be outdone by the Oculus Rift (Facebook) or […]
In April 2016, I went undercover. Tasked with dual missions of acquiring testing strategies for laymen and learning more about on-site testing & conversion optimization, I snuck into bought a ticket and attended the BEHAVE Conference in our sunny capital of Austin, Texas. Overall, the BEHAVE conference was a great experience, including a mix of speakers […]