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Tag: digital tv

December 11, 2020
Posted by Abby Long

Preparing for Streaming’s Growth & The Future of TV Buying

The news that Warner Bros. would be releasing its 2021 movie line-up in theaters and via HBO Max came as quite a shock to the media and entertainment industry last week, crystallizing just how fast 2020 has accelerated trends in media consumption and technology. The decision was unexpected and reportedly left prominent movie stars and […]

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July 12, 2018
Posted by Kia Pipkin and Caitlin Meroney

Defining the Terms in Digital TV

Confused about the difference between streaming, connected TV, and video-on-demand? You’re not alone. In fact, if you ask three different people, you’ll likely get three different answers. The truth? In the immortal words of Facebook, “it’s complicated.” Opportunities in this space have grown exponentially in the past five years as more and more people ditch […]

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