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Tag: emojis

25 July, 2016

Bitmoji + Snapchat…and the Implications for Digital Marketing

Posted by Beth McNamara

When Snapchat announced its acquisition of Bitstrips in March for a reported $100 million, marketers began to envision the Bitmoji app, which lets users create personalized avatars of themselves, as a step out of the comparatively murky waters of advertising on the social platform. Last week, Snapchat rolled out the update to its more than 150 […]

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