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Tag: facebook advertiser boycott

July 07, 2020
Posted by David Gong

The Winners of the Facebook Ad Boycott

Regardless of whether or not the Facebook ad boycott is a case of virtue signaling by brands, or if it will cause material impact on Facebook’s policies and plans, there will be some winners who will benefit from the shift of ad investments from the platform or social media in general. Ad industry executives, including […]

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June 29, 2020
Posted by Abby Long

How the Facebook Boycott (Most Likely) Ends

Happy Monday, and welcome back to a new Summer Briefing by PMG.  Last Friday, Fortnite players around the world had front row seats to an in-game “Movie Nite” featuring three Christopher Nolan movies (for free) via a digital cinema-style screening experience. It was the first time Epic Games had attempted to show full films in-game, […]

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