Tag: Google Display Network
2 September, 2015
Google Adwords Conversion Optimizer 101
Like all digital agencies, we aim to work smarter and more efficiently to deliver excellent work. When a technology comes around that may help us move towards this goal, it’s well worth it to at least test it. This is where the Adwords Conversion Optimizer comes into play. What is the Adwords Conversion Optimizer? The Google […]
17 February, 2015
AdWords Upgraded URLs in Plain English
You may have heard some buzz about this one: Last week, Google officially launched AdWords Upgraded URLs, which will change the way we work with destination URLs in the paid search space forever. But don’t worry, dear reader! We’ll work through this one together — In about 5 minutes or less reading time, you’ll have the […]
