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Tag: GSP

October 13, 2016
Posted by Kyle Knox

3 Gmail Ads Tips For Newbies

Holiday season is just around the corner. At this time of year the most successful brands in the world are looking to reach new customers, more efficiently, across various platforms. If Gmail Ads (aka Google Sponsored Promotions or GSPs) are in your arsenal this season and you’re a newbie, be sure to double check the following […]

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November 06, 2014
Posted by Christian Buckler

Gmail Sponsored Promotions: A Quick Crash Course

With the (rapidly) approaching holiday season, many brands are looking for ways to diversify their messaging portfolio. Gmail Sponsored Promotions (GSP for short) are a highly interactive addition to any brand’s messaging strategy. In this post, I’ll help you understand the gist of what GSP ads look like and what they can do.   What […]

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