As 2017 comes to a close, the holiday season is in full swing here at PMG. It’s been quite a year. This year we renewed 95% of our clients, developed partnerships with several new clients, added more than 50 team members, expanded our Fort Worth headquarters and opened our amazing Austin office. Not to mention […]
As overall retail holiday sales increased 4% from 2015 to 2016, online and non-store sales increased 12.6%. Setting your client up for success and capitalizing on this consumer shift from in-store to online is vital – and it starts right now. Understanding consumer behaviors and trends in the marketplace is essential to keeping your current […]
It’s just the beginning of August and most brands are already working on their upcoming Holiday advertising and marketing plans – but this should come as no surprise, especially to the retail industry. Each year, the season comes and goes quickly and with that social media has become a very valuable player as new updates […]
‘Tis the season for fattened budgets (and waistlines, let’s be honest), Pinterest DIY gift wrapping, glitter in all colors (gold is best), and inevitably, some really good and really not so good holiday creative. From personal greeting cards to full blown corporate campaigns, the holiday season forces creatives to think outside the (Tiffany’s) box and re-imagine […]
While most of the world is enjoying the kick-off of the season of good cheer and peppermint mochas, those who work in the retail space are well into the season of late nights and energy drinks. Luckily a few simple steps can ensure your campaigns are running smoothly throughout the holiday season.