NEW PMG PAPER
With the official opening of the 23rd Winter Olympic Games last week, we thought it’d be appropriate to explore the Korean Wave and share a few notable South Korean trends and how some brands have leaned into their popularity to better connect with Korean consumers. Hallyu and South Korean Culture Commonly referred to as Hallyu, […]
If you were to ask who is paving the path for live video streaming on mobile, you may be surprised that the answer is not YouTube. Considering that they’ve supported live video since 2011, they are very late to the mobile party (and there ain’t no party like a mobile party). Sure, you can turn […]
Every other day it seems like Twitter announces another live streaming partnership. Just to name a few, they have already announced deals with ESPN, CBS, and Bloomberg. What does this all mean? Coming soon in the near future we’ll be able to watch Thursday night NFL games and political events like the National Conventions all […]
What’s in and what’s out can change in a matter of seconds when it comes to social media. Here’s my breakdown of the latest trends and those that are no more.