To help searchers better navigate shopping centers and outlet malls, Google added a tab to the local panel named “Directory” which acts as a mall directory for indoor and outdoor shopping centers. It’s important to note that the tab only displays for mobile and tablet local panels in search results, which makes sense seeing as […]
A new content feature called Google Posts was officially rolled out late last week by Google to all verified GMB users and rumored to serve as the new way for businesses to share relevant social updates directly on Google Search. By enabling local businesses to create and display content on Google that links to the […]
This might come as a shock to you, but we are 41 days into 2017. That means that 11% of the year is over. It goes by so fast, and if you blinked during that time, you might have missed the following stories that emerged from the realm of Local Search and Local SEO.
Google is adding another new ad placement into search results, this time for local businesses. Local ads are not entirely new, Google Maps have had ads for a long time. Below is an example of the current map ads: What’s Changed In addition to the map, Google is now looking to include local ads in the standard search […]
Google has added a new way to view all of your locations within your Google My Business account. Map view lets owners view their locations plotted on a map by country, state, or city. The new icon can be found next to the property count info. Store location information can be viewed and updated from the map […]
Earlier this week, Google announced the release of the Google My Business API. It’s geared towards large businesses and third parties who are looking to integrate with the Google My Business platform and publish updates to customers on Google Search & Maps. Features that are supported: Create business locations with information such as name, address, phone number, […]
Google has been testing out new maps search results layouts for the past couple of months and it appears that they have found a winner. The new layout features an easy to use scrollable list of results along with the option to filter by Price, Rating, or Hours. New features include: Scrollable Search Results Pane […]
“This is the year of mobile.” — Every marketer between 2007-present It’s become a bit of broken record, and as much as many are tired of hearing that phrase, I can assure you that marketers are just as tired of saying it. The truth is that it’s not about recognizing the “year of mobile” anymore. At […]
If your business has ten or more locations, you’re Google My Business Locations interface received a face lift today. Upon logging into your Google My Business account you will be greeted with this message: The new look has a cleaner and easier to use feel to it. Most of the previous functionality has remained unchanged but […]
In another attempt to boost search traffic, Yahoo, the largest search engine that isn’t Google or Bing, has entered into a partnership with local information magnate Yelp that will allow snippets from some of Yelp’s more than 53 million reviews to be featured in Yahoo’s search engine results. With local searches representing approximately 25% of […]