When working with Omniture data on a daily basis it is much easier to say “Your site had ten thousand unique visitors who visited your site 15 thousand times and consumed 400 thousand page views,” than to explain what that means in layman’s terms. Unique Visitor or UVs: A cookie based method of counting users that […]
The past few weeks have been a little interesting for us data analyst SEO types. Remember that story about Yahoo going Secure Search on March 31, 2014? Well, get ready because it’s almost here, and we are starting to see the effects.