• Work
  • Capabilities
  • Culture
  • Careers
  • Work
  • Capabilities
  • Culture
  • Careers
  • News and Insights
  • Connect
Subscribe to the PMG Newsletter

News and Insights

Tag: Remarketing List for search

06 January, 2016
Posted by Rachel Siegmund

Simple RLSA Strategies That Work

Remarketing List for Search Ads If you are unfamiliar with Google’s Remarketing Lists for Search Ads (RLSA) here are the basics. RLSA allows advertisers to retarget users who have previously visited their website via standard keywords and audiences. Unlike standard display retargeting, remarketing ads serve on Google’s search engine results page. Audiences are created in the […]

Read
19 March, 2015
Posted by Martin Rudler

Transform Your Search Remarketing with Google Analytics

The inherent nature of search – users explicitly declaring to be in market for a given product or information – is a marketers dream. We know the value of bidding on branded terms (serving customized messaging, and fending off prickly competitors), but how do we re-evoke ourselves to the consideration set if a user isn’t […]

Read

Latest White Papers

  • Why Voice Matters: Identifying the Latest Opportunities in Voice Search
  • eSports Advertising and How Brands Can Get in the Game
  • Navigating the Amazon Ecosystem
  • See all White Papers

Featured Posts

  • Unraveling How YouTube and Google Work Together
  • TikTok and the Growth of Vertical Video
  • The Growing Struggle between Trademarking and Genericization
  • 3 Things to Know About Advertising on WeChat
  • Being Your Authentic Self in the Workplace

Categories

  • Content
  • Creative Design
  • Data Analytics
  • Development
  • Display
  • Industry News
  • Local
  • Mobile
  • Paid Search
  • PMG Culture
  • SEO
  • Social Media
  • Structured Data
  • Video

Fort Worth

2845 W. 7th Street
Fort Worth, TX 76107

Austin

301 Congress Ave
Ste 220
Austin, TX 78701

Dallas

3102 Oak Lawn Ave
Ste 650
Dallas, TX 75219

Los Angeles

520 Broadway
Santa Monica, CA 90401

London

2 Sheraton Street
London
W1F 8BH

Follow Us

Subscribe to the PMG Newsletter
© 2019 PMG Worldwide LLC. All Rights Reserved.
  • Privacy
  • Contact
  • (817) 420-9970
We and our partners use cookies to personalize content, analyze traffic, and deliver ads. By using our website, you agree to the use of cookies as described in our Cookie Policy.