• Work
  • Capabilities
  • Culture
  • Careers
  • Work
  • Capabilities
  • Culture
  • Careers
  • News and Insights
  • Connect
Subscribe to the PMG Newsletter

News and Insights

Tag: search retargeting

06 January, 2016
Posted by Rachel Siegmund

Simple RLSA Strategies That Work

Remarketing List for Search Ads If you are unfamiliar with Google’s Remarketing Lists for Search Ads (RLSA) here are the basics. RLSA allows advertisers to retarget users who have previously visited their website via standard keywords and audiences. Unlike standard display retargeting, remarketing ads serve on Google’s search engine results page. Audiences are created in the […]

Read
20 April, 2012
Posted by Carlos Navarro

7 Things You Should Know Before Launching A Retargeting Campaign

First let’s start by explaining what exactly is retargeting. If you run an ecommerce, lead generation or any other type of website that requires some sort of conversion you most likely track every single visitor and metrics through your Analytics tool. By now you must have notice that the majority of people that visit your […]

Read

Latest White Papers

  • Why Voice Matters: Identifying the Latest Opportunities in Voice Search
  • eSports Advertising and How Brands Can Get in the Game
  • Navigating the Amazon Ecosystem
  • See all White Papers

Featured Posts

  • Breaking New Ground at PMG with WeCollective
  • Getting Started with Digital Marketing in India
  • 5 Things to Know About Generation Z
  • Being Your Authentic Self in the Workplace
  • Using Social to Build Buzz

Categories

  • Content
  • Creative Design
  • Data Analytics
  • Development
  • Display
  • Industry News
  • Local
  • Mobile
  • Paid Search
  • PMG Culture
  • SEO
  • Social Media
  • Structured Data
  • Video

Fort Worth (HQ)

2845 W. 7th Street
Fort Worth, TX 76107

Austin

301 Congress Ave
Ste 220
Austin, TX 78701

Dallas

3102 Oak Lawn Ave
Ste 650
Dallas, TX 75219

Los Angeles

520 Broadway
Santa Monica, CA 90401

London

2 Sheraton Street
London
W1F 8BH

Follow Us

Subscribe to the PMG Newsletter
© 2019 PMG Worldwide LLC. All Rights Reserved.
  • Privacy
  • Contact
  • (817) 420-9970
We and our partners use cookies to personalize content, analyze traffic, and deliver ads. By using our website, you agree to the use of cookies as described in our Cookie Policy.