Last week delivered back-to-back developer conferences that offered a glimpse into how some of the most popular technology companies are reimagining the future of commerce, entertainment, messaging, and work. Here’s what you might have missed. Takeaways from the Snapchat Partner Summit On Thursday, Snapchat’s Partner Summit featured keynote presentations from co-founders Evan Spiegel, Snap’s CEO, […]
With the shift in shopping behavior amid COVID-19 lockdowns, Facebook has been aggressively embracing ecommerce to help businesses during the pandemic. Almost perfectly timed with the rise in online sales, Facebook has been rolling out quite a few updates to its shopping features. Most of these were first introduced last year in the testing phase […]
PMG’s data analysis demonstrates 45% of retailer investments went into paid social, yielding 33% of all revenue for Cyber Weekend 2019. Today we released the results of its Cyber Weekend advertising report findings. Our team analyzed over 40M+ clicks, across $200M+ in media spend, and $1B in attributed revenue to identify key trends that arose […]