Let’s back up a bit and talk about Facebook. They have well over a billion active monthly users (1.39 Billion in December 2014) and just under 900 million daily active users. To put that in perspective the United States has a population of 320 million. There’s a lot of people on Facebook. And, more importantly, it’s a pretty good guess that there’s an active Facebook session on any given device.
You may have seen yesterday that Facebook brought Atlas out of the skunk works to reemerge as a revamped competitor in the digital ad delivery space. As this conveniently surfaced during Adweek, there will no doubt be momentum on this for a couple of reasons. We digital marketing dinosaurs remember fondly Atlas’ heyday as a […]
Ultimately, anyone’s Q4 can be a bang or bust in social. Keep the following points in mind as you plan ahead and before you know it, you’ll be breaking out the eggnog to toast an epically successful holiday season. Okay. You know we’ve gotta talk about the G word. What’s the client’s goal for Q4 […]
For those of you that don’t know what Pinterest is, stop reading this blog and go sign-up! For those of you that kept reading, Pinterest is a website founded in 2010, which allows people to collect ideas for both projects and interests.
So you’re looking to “level up” your Twitter game with Promoted Tweets, we get that… but do you really know anything about launching a paid campaign through Twitter? Here are some quick tips that you can use to ensure that your Twitter Promoted Tweets don’t get left in the dust.
Confused by Facebook’s recent changes? PMG’s Social Media Strategist Earl Hwang is here to guide you through the new Facebook Company Page and how to make the most of Facebook’s new company page design.
There’s nothing better for the creative mind than to travel to and explore new surroundings. Coming back from a trip, whether it was relaxing on the beach or exploring the big city, fills the mind with inspiration. Here are a few creative links to get you inspired right from your desk:
I’m going to keep this as simple as possible, since the social media ad space is already getting a little cluttered (If you’ve already been running ads within social, then you know what I’m talking about). Facebook has launched a major change to their ad structure that will give significantly more control over campaigns and […]