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Tag: #straightoutta

August 09, 2016
Posted by David Gong

PMG Makes Shortlist for IAB’s MIXX Awards

The industry accolades continue to roll in for PMG’s groundbreaking campaign for Beats by Dre, Straight Outta Somewhere. Today, the Interactive Advertising Bureau (IAB) announced the campaign made it to the MIXX Awards shortlist in the Brand Awareness and Positioning and Social – Real-Time Engagement categories. In the Brand Awareness and Positioning category, #StraightOutta is […]

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July 28, 2016
Posted by David Gong

PMG Finalist for Four Dadi Awards

PMG is proud to announce that it is a finalist for four awards in this year’s Dadi Awards (The Drum Awards for the Digital Industries). The four nominations stem from the agency’s excellent work on Beats by Dre’s #StraightOutta campaign. Based in the UK, the Dadis are an international competition open to agencies and brands […]

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June 27, 2016
Posted by David Gong

PMG Wins 7 at the 2016 Cannes Lions Festival

CANNES, FRANCE – June 27, 2016 – Everything came up roses last week for Beats by Dre, PMG, and the agency partners who also worked on the #StraightOutta campaign as Team Beats won seven awards at the prestigious Cannes Lions International Festival of Creativity. The campaign, which was lauded by the global press after launch last fall for its […]

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June 20, 2016
Posted by David Gong

Straight Outta Somewhere Campaign Wins Top Prize at Facebook Awards

Beats by Dre won the top prize in this year’s Facebook Awards global competition for the groundbreaking Straight Outta Somewhere campaign. A collaborative effort between the brand, PMG, and other agency partners like R/GA and OMD, #StraightOutta was the only campaign in the world to win the prestigious Blue Award. The annual competition celebrates the best […]

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March 29, 2016
Posted by David Gong

PMG Wins Internet Advertising Competition Award

FORT WORTH — PMG and Beats by Dre have been selected as the winners of the 2016 Internet Advertising Competition (IAC) Award for Best Electronics Social Media Campaign. The award was given for the record-setting Straight Outta Somewhere campaign that helped launch the NWA biopic movie, Straight Outta Compton. The annual awards, now in their […]

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March 22, 2016
Posted by David Gong

PMG Wins Shorty Award for Best Use of Meme

FORT WORTH — PMG announced that they have won for the Best Use of Meme in the 8th Annual Shorty Awards. The winners were announced via Snapchat this morning. The digital agency was recognized for its work in Beats by Dre’s Straight Outta Somewhere campaign, which promoted the release of last summer’s blockbuster film, Straight Outta Compton. The campaign […]

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