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Last month, WeChat announced tighter privacy controls that restricted how mini-programs that run on the platform could collect and use personal information of the app’s users. Now The Drum has put together a deep dive into what the new controls mean, and PMG’s Ting Zheng provided her insights into why this happened and the likely […]
Tencent’s mobile messaging app WeChat has amassed a staggering user base with more than one billion monthly active users in Q3 of 2018. In the app’s early stages, it appeared to be a Chinese replica of Facebook, but in its current state, WeChat transformed from a social messaging app to more of an ‘everything’ app for its primary user […]
A few years ago, Facebook introduced the Facebook Phone. Remember it? Yeah, me neither. While the phone was a flop, it was a peek into the way Facebook is now approaching its family of apps: a single entry point into all web activity. In the last few years, Facebook has made acquisitions and released new […]
Both introduced in 2011, WeChat and Line have since dominated and grown at a blistering pace in APAC. As of January 2016, WeChat has grown to more than 650 million monthly active users, mostly in China. Line, on the other hand, with around 210 million users accessing the app on a monthly basis, has been widely […]