Molly Calhoun to Speak at Digiday Programmatic Marketing Summit

PMG’s Programmatic Senior Lead Molly McCool Calhoon will join Digiday Editor-in-Chief Jim Cooper for a fireside chat at this year’s Digiday Programmatic Marketing Summit in Palm Springs, California. In a session on May 16, Molly and Jim will discuss cookie deprecation, the use of artificial intelligence in programmatic advertising, and the pivot to contextual and identity-based solutions. Even as Google (once again) delays the end of third-party cookie tracking, Molly will share her perspective on the newfound urgency and industry-wide focus in adopting new programmatic-based marketing models. 

Register for the Digiday Programmatic Marketing Summit here to attend their fireside chat.