20 May 2026
PMG Earns Two Wins at the 2026 ANA Reggie Brand Catalyst Awards
Our team has been recognized with two wins at the 2026 ANA Reggie Brand Catalyst Awards, one of the industry’s most rigorous measures of marketing effectiveness. The recognition spans distinct categories and reflects a consistent focus on driving measurable growth through data, media, and creative.
PMG’s work for Nike’s “So Win” campaign won in the Sports and Sponsorship Campaign category, earning Gold. At a time when women’s success in sport faced heightened scrutiny, Nike chose to meet the moment head-on. The campaign took over the Super Bowl, then extended across nine weeks of live sports and culture, keeping the message in motion well beyond a single broadcast. The result was sustained cultural impact and measurable business momentum, from share-of-conversation leadership to gains in sentiment, brand health, search, and commercial performance. Alli powered daily optimization across channels, enabling the campaign to adapt in real time and maintain its edge.
Our work in helping Kohler launch its Anthem+ product suite was honored with a Silver in Best New Brand or Product Launch. Rather than market features, the campaign focused on redefining the role of the shower itself. Anthem+ introduced a new standard in Smart Showering, combining water, steam, sound, and light into a fully personalized experience designed for recovery and performance. The work helped Kohler establish early leadership in an emerging category while building both awareness and intent among high-value consumers.
These wins reflect how PMG shows up for our customers. We act with purpose, we move with intention, and we use technology to unlock smarter decisions and stronger outcomes, including delivering work that drives meaningful growth.