This website uses cookies to ensure you get the best possible experience. See our Cookies Policy.

PMG Digital Made for Humans

ICYMI: Measurement Matters

1 MINUTE READ | March 20, 2018

ICYMI: Measurement Matters

Insights meet inbox

Sign up for weekly articles & resources.

PMG founder and CEO George Popstefanov recently shared his thoughts on how the foundational pillars of measurement will continue to rest on transparency, business-impacting insights, and applicability with Think with Google. George highlighted that as a strategic partner, agencies have the job to help brands navigate complex measurement processes, and ensure that data is reliable and transparent. For more on laying a foundation for better measurement check out the full article here.


Posted by Maddie Owen

Related Content

Get Informed

The Road to Recovery for the Travel Industry

5 MINUTES READ | November 19, 2020

Get Informed

Facebook Details Approach to Mobile Industry Changes

4 MINUTES READ | August 31, 2020

thumbnail image

Get Inspired

Considerations for Reengaging New Online Customers

1 MINUTE READ | April 29, 2020

Get Informed

Social eCommerce is The Darling of Cyber Weekend

4 MINUTES READ | December 2, 2019

Get Invited

PMG Panel Up for Public Vote in SXSW PanelPicker

1 MINUTE READ | August 7, 2019

thumbnail image

Get Inspired

Marketing The Marvel Studio’s Infinity Wars Saga

8 MINUTES READ | July 23, 2019

Get Inspired

Why You Should Learn SQL

4 MINUTES READ | July 5, 2019

Get Inspired

3 Personalisation Tips for Brand Success

8 MINUTES READ | May 3, 2019

thumbnail image

Get Inspired

3 Tips for Showing Value in the Tech You Build

5 MINUTES READ | April 24, 2019

Get Inspired

9 Predictions on the State of B2B

7 MINUTES READ | February 13, 2019

Get Informed

A Beginner’s Experience with Terraform

4 MINUTES READ | December 20, 2018

All POST