The word launch is a word that is typically associated with rockets. As a matter of fact, in middle-English, it means “in the sense to hurle a missile or discharge with force”. If that’s the case, please step into your spaceship, because we are diving into the ultimate steps of our marketing journey – launching […]
We are excited to share that PMG is going on a University Recruiting Tour to find the best talent for our Digital Marketing Associate Program and internships in the weeks to come. If you haven’t heard, PMG is looking for bright university graduates to join our 2019 Summer Associate and Intern Program! Our University Tour […]
Providing public or even private RESTful API services seems relatively painless when you first conceive the idea, but when you begin to dig deep and truly consider the possibilities, it can become overwhelming. In this first installation, I’ll attempt to demystify the complexities of RESTful web services by providing concrete design principles for manipulating database […]
We spend approximately 40 hours or more of our week at work. During the weekdays (and especially the holiday season in advertising), we may see our coworkers more than we see our families. Now, imagine that on top of the stress of your job’s workload, you also have to live with the stress of having […]
MediaPost recently named PMG a finalist across three categories in the 2018 OMMA Awards. The collective efforts between PMG and Beats by Dre on the #AboveTheNoise campaign was named a finalist in the Sports/Live Events category. In addition to the #AboveTheNoise campaign, PMG’s work for Beats by Dre on the #1of1 campaign was named a […]
Now known as the second company in history to reach a $1 trillion valuation, and thus, fortifying its place as one of the most valuable brands in the world, Amazon is the leading online retailer with net sales amounting to over $175 billion just last year. While the majority of Amazon’s revenues are made through […]
In addition to the ongoing buzz with Holiday right around the corner, there’s a lot happening in the world of search marketing these days. From ITP2 and Responsive Text Updates, below is a roundup of what you need to know. ITP2 Intelligent Tracking Prevention 2.0 (ITP2) is slated for likely release in mid to late […]
Shortlists were announced this week for the 2018 US Search Awards, and PMG is elated to have landed on the list in two categories. PMG’s shortlist nominations fall in the Best Use of Search – Travel / Leisure category and the Best Local Campaign category. PMG’s work for a long-time client not only helped the […]
Affectionately called the Great White North, Canada is known for many things but more notably, maple syrup, hockey, and the honorable prime minister, Justin Trudeau. With a robust $1.53 trillion GDP, the most important industries in the country are logging and oil with its sizable manufacturing sector responsible for contributing products to the global automobile, […]
It started with Radiohead in 2016. Their fanbase was shocked when they began to wipe all content off of their social media pages — to announce the release of their ninth album A Moon Shaped Pool. Deleting their content and the subsequent online gossip that followed led to an increase in over 300k followers over the […]