America passed a significant milestone this week, reporting that 70 percent of adults in the U.S. have now received at least one dose of the COVID-19 vaccine, according to White House COVID-19 data. The news comes as the seven-day average of administered doses reached its highest number since early July. However, it also coincided with […]
Last week delivered a string of record-breaking earnings reports from Silicon Valley’s biggest companies as outsized profit margins demonstrated just how big Big Tech has become. This chart from Axios best illustrates the incredible surge tech companies Apple, Alphabet, Facebook, and Microsoft have seen in recent months across income and market valuation. In today’s post, […]
This summer, Google took the (advertising) world by surprise after announcing the company would delay its plans to phase out third-party cookies until late 2023. This week, Google provided an update on the progress being made across several Google Privacy Sandbox initiatives, including what the phase-out process will look like in the years to come. […]
After a year of virtual learning at the kitchen table, millions of students are heading back to the classroom this fall, driving notable shifts in consumer behavior and back-to-school (BTS) shopping trends. Key Takeaways The child tax credit payments may act as a new round of stimulus that could boost spending on food, school supplies, […]
The beginning of the much-anticipated 2020 Tokyo Olympics is just days away, with events kicking off on Tuesday and the opening ceremony scheduled for Friday. After a yearlong delay, Japan remains under an emergency order as coronavirus cases continue to rise in the region due to the Delta variant and low vaccination rates, causing much […]
With Memorial Day in the rearview mirror, the travel and hospitality industries are anticipating an even busier 4th of July weekend. Memorial Day travel trended around locations within driving distance, over-indexing on semi-local destinations. Now with approximately 56 percent of the U.S. population fully vaccinated (18+ in the U.S.) and roughly 66 percent having received […]
As we look ahead to the second half of 2021, today’s briefing takes a closer look at trends impacting the retail industry’s ongoing recovery. Prime Day Trends Last week, Adobe Analytics reported U.S. online retail sales during Amazon Prime Day surpassed the record levels of ecommerce spending seen during last year’s Cyber Monday, topping $11 […]
The unforgettable events of last year, from the racial injustices brought to light by the deaths of George Floyd, Breonna Taylor, and others, to the systemic, disproportionate impact of the pandemic on women and people of color, sparked a global reckoning around racial inequity that propelled issues of racial justice, police reform, and diversity, equity […]
This year’s Google Marketing Live session was different than in years past as keynote speakers spent as much time speaking about the company’s new privacy-first philosophy as they did unveiling Google’s latest products. While Google maintains its focus on machine learning for campaign management, the company is doubling down on the value of consumer insights, […]
Last week delivered back-to-back developer conferences that offered a glimpse into how some of the most popular technology companies are reimagining the future of commerce, entertainment, messaging, and work. Here’s what you might have missed. Takeaways from the Snapchat Partner Summit On Thursday, Snapchat’s Partner Summit featured keynote presentations from co-founders Evan Spiegel, Snap’s CEO, […]