George Popstefanov is the Founder and CEO of PMG, a global independent platform company built to help brands grow through integrated creative, media, and technology. He brings a rare combination of technical depth and marketing leadership, equally fluent in brand strategy, analytics, and modern marketing infrastructure.
Under George’s leadership, PMG has expanded its global capabilities through strategic acquisitions, including Camelot Strategic Marketing & Media, RocketMill, Momentum Commerce, and Digital Voices. These moves strengthened PMG’s expertise across CTV, influencer marketing, and commerce marketing, extended its footprint in EMEA, and accelerated the evolution of Alli, PMG’s AI-powered marketing operating system.
George has led PMG to sustained growth and industry recognition, including multiple Cannes Lions wins and consistent recognition as a top workplace and independent partner for brands. He is a frequent industry commentator and speaker, sharing perspectives on the future of marketing, technology, and creative effectiveness.
