The Drum Marketing Awards Nominates PMG for Two Honors
The Drum Marketing Awards recently named the collective effort between PMG and Beats by Dre a finalist in two categories; Sports Marketing Strategy of the Year and Music and Entertainment Strategy of the Year. This marks the second year in a row PMG has picked up honors nominations.
In both categories, PMG was recognized again for its #AboveTheNoise campaign for Beats by Dre. PMG helped to elevate Beats to mainstream consciousness despite not being an event sponsor. The “Dedicated” film accumulated 54 million views and saw a 96% positive sentiment overall, a reflection of how well the campaign’s messaging resonated with fans.
Stay in touch
Subscribe to our newsletter
The Drum Marketing Awards celebrate the best marketers and campaigns internationally. Finalists were selected by a panel of judges made up of the UK’s top-notch digital leaders. Winners will be announced in London on May 30th. The full list of finalist can be found here.
Posted by Maddie Owen
7 MINUTES READ | November 16, 2021
5 MINUTES READ | October 28, 2021
6 MINUTES READ | September 9, 2021
4 MINUTES READ | August 30, 2021
7 MINUTES READ | March 17, 2021
5 MINUTES READ | January 29, 2021
7 MINUTES READ | December 2, 2020
2 MINUTES READ | October 20, 2020
6 MINUTES READ | October 19, 2020
8 MINUTES READ | October 6, 2020