This website uses cookies to ensure you get the best possible experience. See our Cookies Policy.
1 MINUTE READ | April 10, 2020
Ecommerce Activation Strategies to Bolster Liquidity
Each passing day physical storefronts remain closed, seasonal products depreciate further on warehouse shelves. Retailers must act quickly to convert an abundance of inventory into cash, and because of the shift of demand to ecommerce, formulating a digital media plan is Step 1.
In PMG’s latest POV, we outline how brands can take immediate action by embracing direct-to-consumer strategy and utilizing digital media to drive demand and transform vulnerable inventory positions into a competitive advantage and cash liquidity.
Stay in touch
Subscribe to our newsletter
Posted by: Abby Long