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Marketing Observations Amid the COVID-19 Outbreak
Abby Long
Abby Long is the Senior Managing Editor at PMG.
A global crisis has emerged as the novel coronavirus continues to spread; affecting billions of people and requiring swift action by governments, first responders, and institutions. From interruptions across the global supply chain to the mass cancellations of public gatherings, this situation is unprecedented and evolving rapidly. As such, a new reality has emerged that requires thoughtful navigation by brands and marketers.
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Check back soon for more COVID-19 crisis coverage from the team at PMG.
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