PMG Digital Made for Humans

Last Call: Vote Now For PMG’s Sessions at SXSW 2023

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Abby Long

Abby is PMG’s senior managing editor, where she leads the company’s editorial program and manages the PMG Blog and Insights Hub. As a writer, editor, and marketing communications strategist with nearly a decade of experience, Abby's work in showcasing PMG’s unique expertise through POVs, research reports, and thought leadership regularly informs business strategy and media investments for some of the most iconic brands in the world. Named among the AAF Dallas 32 Under 32, her expertise in advertising, media strategy, and consumer trends has been featured in Ad Age, Business Insider, and Digiday.

Community voting for the SXSW 2023 PanelPicker wraps up this week! PMG is proud to present an inspiring lineup of panel discussions for your consideration in partnership with some of our favorite companies and people. Learn more and cast your vote now by visiting the SXSW PanelPicker website to upvote the sessions you want to see at SXSW next year.

Brought to you by PMG and Spencer West

How do companies embrace challenging conversations to build a culture of belonging, inclusion and diversity? It’s what led PMG to ‘DIG In’ to difficult topics by inviting others in to inspire and influence how we view the world and the impact we make through our business, interactions, and work. One of those speakers, disability advocate Spencer West, opened our eyes to the 61 million adults in the U.S. living with a disability and common misperceptions about their ability to contribute and thrive in today’s workforce. Join PMG’s Cynthia De La Torre Castro and Spencer—who lost both legs at the age of 5 and still climbed Mt. Kilimanjaro—in a conversation about how we can embrace the bigger ‘IDEA’ (Inclusion, Diversity, Equity, and Accessibility) driving innovation in business today.

This session will feature Cynthia De La Torre Castro, Design Director and CBID Lead at PMG, and disability and LGBTQ+ advocate Spencer West.

Brought to you by BDG and PMG

After years of relying on digital to stay connected during the pandemic, Millennials and GenZ are craving more ‘IRL’ connection and experiences. Their priorities have shifted—85% said our current system of capitalism and materialism is unfulfilling, and 88% reported they trust their instincts over institutions. 

These cultural shifts represent a decentralized frontier for brands and companies looking to form meaningful connections with a new generational mindset focused on equity, community, and multiculturalism. We will go to the heart of this conversation, sharing the results of a new custom study of GenZs and Millennials unveiled exclusively at SXSW to uncover how the future of community and human connection is evolving and changing how people engage with the world around them.

This panel discussion will feature speakers from PMG and BDG, including:

  • Angela Seits, Head of Strategic Planning and Insights at PMG

  • Shelina Taki, Director of Strategic Planning and Insights at PMG

  • Jason Wagenheim, President and Chief Revenue Office of BDG

  • Tiffany Reid, Senior Vice President of Fashion at BDG

Brought to you by PMG and SuperAwesome, an Epic Games Company

Trendsetters like Adidas, Gucci, American Eagle, and Gap are leaping into the metaverse marketplace, carving out their own virtual storefronts and reimagining cross-platform activations to engage early web3 adopters and forge new customer relationships. As avatars and digital wallets upend everything we know about ecommerce, join executives from Epic Games, SuperAwesome, and global digital leader PMG in this session as we explore how leading brands are breaking down barriers between virtual and IRL worlds—and how others can do the same.

This session will feature speakers from PMG and SuperAwesome, including:

  • Natalee Geldert, Head of Brand Media at PMG

  • Nick Walters, Managing Director of SuperAwesome Gaming

  • Jarrod Walczer, Strategic Insights Manager at SuperAwesome

  • Nathan Lindberg, Commercial Lead at SuperAwesome Gaming

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Thank you for your consideration, we hope to see you at SXSW 2023 in Austin! Community voting closes Sunday, August 21, 2022.