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PMG Digital Made for Humans

Quibi: State of the Landscape

1 MINUTE READ | April 22, 2020

Quibi: State of the Landscape

So what is it? 

Quibi, founded by entertainment industry legend Jeffrey Katzenberg and seasoned tech executive Meg Whitman, is a subscription-based streaming platform designed to deliver short-form scripted and unscripted content to your phone. The name is a mash-up of the words “quick” and “bites,” a nod to the fact that episodes of Quibi shows will run roughly seven to ten minutes in length.

What makes Quibi unique is that it’s perfect for on-the-go viewing. When episodes are short, it’s easy for users to watch an episode on their commute or during a break in their day. Just like this short blog, let it be the “Quibi” of the full story. But if you want more, check out this PDF below:

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Posted by Nadia Ciccotelli

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