PMG Digital Made for Humans

How Google Is Improving Consumer Data Privacy — PMG White Paper

1 MINUTE READ | June 7, 2019

How Google Is Improving Consumer Data Privacy — PMG White Paper

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Abby Long

Abby is PMG’s senior managing editor, where she leads the company’s editorial program and manages the PMG Blog and Insights Hub. As a writer, editor, and marketing communications strategist with nearly a decade of experience, Abby's work in showcasing PMG’s unique expertise through POVs, research reports, and thought leadership regularly informs business strategy and media investments for some of the most iconic brands in the world. Named among the AAF Dallas 32 Under 32, her expertise in advertising, media strategy, and consumer trends has been featured in Ad Age, Business Insider, and Digiday.

As the dominant web browser around the globe, Chrome’s move is a step in the right direction towards a better, ad-supported web that protects people’s privacy while providing a high-quality experience with relevant content. Said best by Prabhakar Raghavan, SVP, Google Ads & Commerce in the blog post accompanying the announcement, “People prefer ads that are personalized to their needs and interests—but only if those ads offer transparency, choice and control.”


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