PMG Digital Made for Humans

Why Voice Matters

1 MINUTE READ | July 24, 2018

Why Voice Matters

Author's headshot

Abby Long

Abby Long is the Senior Managing Editor at PMG.

To help ourselves, our clients, and the industry orient themselves in this new voice-powered ecosystem, we launched the PMG Voice Lab. The initiative is a long-term investment in research, analysis, and experimentation in the field of voice search and voice-enabled technologies and opportunities.

In our first Voice Lab analysis, we put the top voice-enabled technologies to the test to see how their AI capabilities compare, and which brands are ahead of the game in optimizing their content for voice search and branded voice queries.

Download your copy today to better understand the nuances of voice technology, how these devices work, and how your brand can optimize site content for this exciting new field of search marketing.


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