About Matt
Matt Reedy is the Head of Applied Technology at PMG, leading the company's global Forward Deployed Engineering (FDE) practice, Structured Data teams, and Marketing Technology (Martech) integrations across North America and EMEA. Partnering with enterprise client leaders, Matt directs the architecture and deployment of custom technical solutions—from high-scale data ingestion and Martech integrations to workflow automation and client-facing applied AI products—tied directly to commercial outcomes. Over a 25-year career, including executive leadership at Camelot Strategic Marketing & Media and digital leadership at JCPenney, Matt has built a reputation for bridging technical execution with commercial marketing strategy. He holds a B.S. in Commerce from Washington and Lee University.
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