PMG Digital Made for Humans

How Agencies Are Coping With the Coronavirus

1 MINUTE READ | April 30, 2020

How Agencies Are Coping With the Coronavirus

Author's headshot

David Gong

With PMG since 2012, David Gong leads marketing initiatives at PMG, drawing on his past experience at agencies, publishers, and industry.

The advertising industry has been significantly impacted by the COVID-19 crisis, and AdAge recently did a round-up of how different agencies have handled the situation. Across the board, agency executives talked about putting people first. PMG’s VP of marketing and client development Parks Blackwell shared what our agency has been up to.

PMG has worked hard to overcome the unsettling effects of isolation, focusing on how helping employees maintain not only good physical health but also good mental health while on lockdown, even when there are little face-to-face collaboration and the daily interactions of agency life.

Blackwell shared with AdAge that PMG took a proactive approach by giving each employee a stipend to be applied toward building out their home office as well as developing an internal resource hub offering suggestions for maintaining physical and psychological well-being, balancing work with personal life and parenthood, industry trends and more.

Stay in touch

Bringing news to you

Subscribe to our newsletter

By clicking and subscribing, you agree to our Terms of Service and Privacy Policy

Read more in AdAge’s spotlight on agencies.


Related Content

thumbnail image

Programmatic AdvertisingDigital MarketingCompany News

PMG’s Courtney Ou to Speak at AdExchanger Programmatic I/O

2 MINUTES READ | September 14, 2023

thumbnail image

SEO & Paid SearchAI & MarketingB2B Marketing

The Top Takeaways for SEOs & Marketers from MozCon 2023

5 MINUTES READ | September 12, 2023

thumbnail image

Platforms & Media

Preparing for Apple’s iOS 17 & Link Tracking Protection

4 MINUTES READ | September 11, 2023

thumbnail image

Company News

PMG Names Jon Dupuis as First President

3 MINUTES READ | July 17, 2023

thumbnail image

Social MediaPlatforms & Media

Introducing Threads: Meta's New Way to Share with Text

3 MINUTES READ | July 5, 2023

thumbnail image

SEO & Paid SearchAI & MarketingPlatforms & Media

Top Takeaways for Advertisers from Google Marketing Live 2023

6 MINUTES READ | May 25, 2023

thumbnail image

Programmatic AdvertisingStreaming & VideoPlatforms & Media

The Biggest Takeaways from the 2023 Upfronts

4 MINUTES READ | May 18, 2023

thumbnail image

SEO & Paid SearchAI & MarketingData & TechnologyPlatforms & Media

4 Takeaways from Google I/O 2023

4 MINUTES READ | May 12, 2023

thumbnail image

Programmatic AdvertisingStreaming & VideoPlatforms & Media

Takeaways from the 2023 IAB NewFronts

4 MINUTES READ | May 5, 2023

thumbnail image

Company NewsAI & MarketingAlli

PMG Introduces OpenAI Integration with Alli

3 MINUTES READ | April 25, 2023

thumbnail image

Streaming & VideoPlatforms & Media

Introducing Max, the Newest Streaming Service from Warner Bros. Discovery

4 MINUTES READ | April 14, 2023

thumbnail image

SEO & Paid SearchAI & MarketingPlatforms & Media

Generative AI is Coming to Google Search

3 MINUTES READ | April 7, 2023

ALL POSTS