PMG’s Courtney Ou to Speak at AdExchanger Programmatic I/O
Abby is PMG’s senior managing editor, where she leads the company’s editorial program and manages the PMG Blog and Insights Hub. As a writer, editor, and marketing communications strategist with nearly a decade of experience, Abby's work in showcasing PMG’s unique expertise through POVs, research reports, and thought leadership regularly informs business strategy and media investments for some of the most iconic brands in the world. Named among the AAF Dallas 32 Under 32, her expertise in advertising, media strategy, and consumer trends has been featured in Ad Age, Business Insider, and Digiday.
Want to know how to future-proof your programmatic strategy? Check out PMG’s Programmatic Media Senior Lead Courtney Ou on stage at this year’s AdExchanger Programmatic I/O in New York City on September 27 to discuss how to build programmatic for the future. She’ll join fellow marketers to discuss how to leverage innovation to drive successful campaigns without relying on IDs.
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