2 MINUTE READ | April 21, 2020
PMG Nominated for Marketing Agency of the Year Along with Six Other Awards
The Drum Marketing Awards US has announced the finalists in its 2020 competition, and PMG is nominated in seven categories, including Marketing Agency of the Year. PMG received the most nominations of any agency, and also the most nominations for campaign-related work, including two apiece for campaigns on behalf of Beats by Dre, Old Navy, and Athleta.
PMG and Beats by Dre were recognized in the New Product or Service Launch and Global Integrated Strategy categories for the global launch of the brand’s innovative Powerbeats Pro headphones. (Earlier this year, PMG won two ADDY Awards for the campaign because of creative excellence.)
On behalf of Old Navy, PMG’s work in early 2019 to support the retailer’s efforts around International Women’s Day really resonated with judges, and the campaign was nominated in the Social Media Strategy and Retail categories.
Another Gap Inc. brand, Athleta, also partnered with PMG to deliver an amazing campaign that connected meaningfully with consumers. The brand’s Race for the Planet campaign was named among the best in the Cause Related and Mobile Strategy categories.
PMG is also proud to be up for the Marketing Agency of the Year campaign. There is a total of eight agencies vying for the honors, which was won by Saatchi & Saatchi NY in 2019.
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Winners for all categories will be announced in late spring.
Posted by David Gong
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